In 1996 a new division was added to the company and In The Beginning Fabrics was born. This new addition's purpose was to create beautiful and innovative cotton fabrics to be sold at independent fabric shops across the U.S.A. and around the world.
Today the company is run by Sharon's son Jason. In 2005, the decision was made to close the retail store and concentrate solely on creating fabrics. Both mother and son now spend the bulk of their time personally designing or working with other artists to design the twelve to fourteen collections the company produces each year. The company also produces a variety of books, patterns and free handouts.
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Halcyon Tonals from In The Beginning Fabrics 
Halcyon II 
Sunshine Blenders from In The Beginning Fabric 
Floragraphix Batiks 4 by Jason Yenter for In The Beginning Fabrics 
Marble Essence by Jason Yenter for In The Beginning Fabric 
Rainbow of Jewels by Jason Yenter for In The Beginning Fabrics 
Hummingbird Lane by Jason Yenter for In The Beginning Fabrics 
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Halcyon II - Ferns - Green
$20.99
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Halcyon II - Wheels - Multi
$20.99
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Halcyon II - Blooms - Multi
$20.99
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Kit - Abundance Quilt (Magenta) 92 1/2" x 98 1/2"
$299.99
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29HN-1 Halcyon II - Weave - Multi
$20.99
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29HN-2 Halcyon II - Weave - Blue
$20.99
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Sunshine 11SS 1 Ribbon - Emerald
$19.99
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Sunshine 2SS 1 Circles - Red
$19.99
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Sunshine 3SS 1 Daisies - Red
$19.99
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Sunshine 3SS 2 Daisies - Purple
$19.99
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Sunshine 4SS 2 Bloom - Purple
$19.99
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Sunshine 4SS 1 Bloom - Orange
$19.99
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Sunshine 5SS 1 Vine - Orange
$19.99
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Sunshine 5SS 2 Vine - Magenta
$19.99
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Sunshine 6SS 2 Dandy - Pink
$19.99
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Sunshine 6SS 1 Dandy - Gold
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Sunshine 7SS 1 Poofs - Gold
$19.99
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Sunshine 9SS 2 Mum - Purple
$19.99
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Sunshine 10SS 1 Dots - Green
$19.99
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Victoria 10VIC 1 Dot - Blue
$19.99
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Victoria 13VIC 1 Dark Tonal - Blue
$19.99
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Kit - Cracker Jack Quilt
$59.99 $94.99